How to Remove Your Data from the Internet with AI
Co-founder at King’s Cross Labs · ex-LinkedIn PM & Forbes 30 Under 30
Your name, phone number, and home address are sitting on over 200 websites right now. Data brokers scrape that info and sell it to anyone who’ll pay. I used AI to find every site exposing mine, draft the legal opt-out language, and keep chasing confirmations until the listings actually disappeared.
This is not a “set it and forget it” privacy tip. People-search sites like Spokeo and BeenVerified republish public records, and your info often creeps back even after you opt out once. The unlock is treating it like a workflow: AI builds one master list, writes the CCPA-style requests, helps you submit them (or submits them in agent mode), then checks back monthly until each one is confirmed. If you still need a basic AI chat setup before you try this, start with How to Setup Claude.
Key insight: One opt-out email is not enough. The win is a list plus a follow-up loop, because data brokers re-list you unless you keep pressure on.
Which privacy law should you cite?
California residents: Lead with CCPA / CPRA (opt out of sale/sharing + deletion). California also has a state-run Delete Request and Opt-out Platform (DROP) that can send one deletion request to registered data brokers. Use DROP plus site-by-site opt-outs for brokers that still need a direct request.
Other US states: Many states now have similar consumer privacy laws (Virginia VCDPA, Colorado CPA, Connecticut CTDPA, and a growing list of others). Ask AI to cite the law for your state in each letter. If a site only has a “California residents” form, still submit it. A lot of brokers honor those requests for everyone.
EU / UK: Use GDPR Article 17 (right to erasure) and Article 21 (right to object). Same workflow: list the sites, draft the request, submit, follow up.
This guide is practical workflow, not legal advice. If you’re dealing with stalking, identity theft, or a sensitive safety situation, talk to a lawyer or a specialist privacy service.
How do you wipe your personal info off data broker sites with AI?
Search yourself, turn the findings into one list, draft opt-out letters, submit them (yourself or with an AI agent), then make AI re-check monthly until every listing is confirmed gone.
Step 1: Search yourself and build one master list
1. Google yourself the way a stranger would
Search your full name, then "Your Full Name" + city, then your phone number and email in quotes. Screenshot anything that shows your address, relatives, or phone. You’re collecting evidence for AI, not doomscrolling.
2. Check the big people-search sites
Look yourself up on sites like Spokeo, BeenVerified, Whitepages, Radaris, Instant Checkmate, and Intelius. Note the exact URL of any profile that is you. If the site wants a paid report just to see your name, skip the paywall and still log the site as “likely listing me” so you can send an opt-out anyway.
3. Check whether your email has been in a breach
Drop your email into haveibeenpwned.com. Breaches are different from data brokers, but they tell you which accounts to rotate passwords on while you’re cleaning house.
4. Have AI turn the mess into one list
Paste your screenshot notes, URLs, and anything you found into your AI assistant with this prompt:
I am cleaning my personal info off data broker and people-search sites.
Here is everything I found so far:
[PASTE: Google results notes, profile URLs, screenshots descriptions, Have I Been Pwned results]
Build one master tracker table with these columns:
1. Site name
2. Profile URL (or "search page only")
3. What data is exposed (name, phone, address, email, relatives, etc.)
4. Confidence it is me (high / medium / low)
5. Opt-out method if known (form / email / mail / unknown)
6. Status (not started)
7. Notes
Also give me:
- A prioritized hit list of the 20 highest-risk sites to knock out first
- A short list of other major US data brokers I should search next, even if I have not found myself there yet
- Separate any Have I Been Pwned breaches into an "account security" section, not the broker listSave that table somewhere you will actually open again (Notes, Notion, Google Sheet, whatever you use). AI can keep updating it as you work.
Step 2: Write the opt-out requests with AI
5. Give AI your identity details once
You need enough detail for the broker to find your record, without oversharing. Usually: legal name, any aliases, current city/state, previous city if relevant, email you want them to reply to, and the profile URL if you have it. Do not put your Social Security number in these letters.
6. Draft a CCPA-style letter for each site
Use this prompt:
Draft a privacy opt-out / deletion request for each site in my tracker.
My details:
- Full legal name:
- Other names / spellings:
- Email for replies:
- City / state (current):
- Previous cities if useful:
- Professional background in one line (optional, for credibility):
- State I live in:
- Profile URLs if I have them: [paste]
For each site, write:
1. A short subject line
2. A paste-ready email or form message
3. The best legal hook for my situation:
- If I am in California: CCPA/CPRA right to delete and opt out of sale/sharing
- If I am in another US privacy-law state: cite that state's consumer privacy law
- If I am in the EU/UK: GDPR Art. 17 erasure + Art. 21 objection
- If unclear: use CCPA-style deletion + "do not sell or share" language, since many brokers already have that workflow
4. Exact fields I should fill if the site uses a web form instead of email
Rules:
- Firm, polite, specific
- Ask them to delete my personal information and stop selling/sharing it
- Ask for written confirmation
- Ask them to pass the request to any affiliates or licensees if applicable
- Do not invent profile URLs I did not give you
- Keep each letter under 200 words7. Customize the top 20 before you mass-send
AI can draft all of them. You still glance at the highest-risk ones. Make sure the name spelling and profile URL match what the site shows. A wrong URL is the fastest way to get ignored.
Step 3: Actually opt out (DIY or agent mode)
You have two lanes. Both work. Pick based on how many listings you found and how much patience you have.
Option A: Do it yourself (default, safest)
8. Work the list top to bottom
Open each site’s privacy / “Do Not Sell” / “Remove my info” page. Paste the AI-drafted letter into the form or email. Mark the tracker: date sent, method, confirmation number if any.
9. Keep proof
Save confirmation emails and screenshots of “request received” pages in one folder. When a broker says they need more verification, reply once with exactly what they ask for. No SSN unless you are sure it is required and you are comfortable. Many brokers accept a photo of a redacted ID or just an email confirmation loop.
Option B: Put AI in agent mode
This is the agentic AI version of the same chore: an AI that can click through forms in your browser instead of only drafting text. Same idea as workflows like booking flights with AI: the agent moves, you approve the sensitive steps.
10. Set the guardrails, then let AI submit
Use a browser-capable AI agent with a prompt like this:
You are helping me submit data broker opt-out requests from my approved tracker.
Rules:
- Only touch sites on my list
- Use the pre-drafted letter for that site
- Stop and ask me before: creating accounts, paying anything, uploading ID documents, or entering a phone OTP
- After each submission, update the tracker with date, method, confirmation text, and next follow-up date
- If a site requires login, paid removal, or unclear captcha loops, skip it and flag it for me
- Prefer official privacy / opt-out pages over random support chats
Start with the first 10 "high" priority sites. Show me the plan, wait for my GO, then submit one by one.Watch the first few. Once you trust the pattern, let it batch more. If a site gets weird (paid “premium removal,” sketchy ID upload, endless CAPTCHA), take that one back to DIY.
Step 4: Make it a monthly routine
11. Assume re-listing will happen
Data brokers re-scrape. A one-week cleanup that you never revisit is how your address shows up again in three months.
12. Have AI run a monthly re-check
On a recurring reminder, paste the tracker back in:
This is my data broker opt-out tracker:
[PASTE CURRENT TABLE]
Do a monthly privacy maintenance pass:
1. List every site still "requested" or "pending" for more than 30 days
2. Draft a short follow-up for each one asking for confirmation of deletion
3. Tell me which sites to re-search in Google / on the broker site to verify the listing is gone
4. Move confirmed removals to status = confirmed, with today's date
5. Flag any site where my info appears to have come back
6. Suggest the next 10 brokers to attack if the top list is mostly clear
Return an updated tracker and a checklist I can finish in under 30 minutes.If you already use a project or memory setup for AI, keep the tracker and your identity details there so you are not re-explaining your name and state every month.
13. Close the loop on account security
While the broker list shrinks, fix the Have I Been Pwned side: unique passwords, a password manager, and 2FA on email and banking first. Removing public listings matters less if the same email is still sitting in old breach dumps with a password you reuse.
Here are some related guides to check out:
Frequently asked questions
- Can I do this if I don't live in California?
- Yes. Cite your state's privacy law if you have one, or use GDPR language if you are in the EU or UK. If a site only offers a California or CCPA form, submit it anyway. Many brokers process those requests for non-California residents too.
- Is it safe to let an AI agent submit opt-out forms for me?
- It can be, if you set hard stop rules. Let the AI fill forms and paste letters, but approve anything involving ID uploads, account creation, payments, or one-time passcodes yourself. Start with 5 to 10 sites before you let it run a bigger batch.
- How long until my info actually disappears?
- Often 30 to 45 days after a valid request, sometimes longer. Some sites remove you faster from search but keep a cached page for a while. That is why the monthly re-check matters more than the first send.
- Do I need a lawyer or a paid removal service?
- Usually no for a standard cleanup. A paid service can help if you have hundreds of stubborn listings or a safety risk. For most people, AI plus a tracker plus follow-ups is enough to clear the worst public exposures.